Aston Martin is one of the best-recognized names in the world of luxury cars. Founded in 1913, this British company has been a mainstay of the luxury automotive world for over 100 years. What’s interesting about this company is that today, they’re making inroads into the world of flight. In December of 2019, Aston Martin announced a new collaboration with European aerospace company Airbus. This innovative partnership will lead to the construction of a new and more luxurious helicopter.
This isn’t the first time that Aston Martin has expanded into a new and unexpected direction. In 2018, Aston Martin partnered with Triton Submarines to develop and make a luxury submersible. Called Project Neptune, this submersible can reach a depth of 1,500 feet and travel at speeds of up to 5 knots. Project Neptune debuted with an incredibly futuristic look. It’s like nothing else in the field.
Aston Martin has even expanded into the world of hospitality. Miami is home to an Aston Martin-branded luxury high rise. Overlooking the world-famous Biscayne Bay, this building is home to dozens of luxury residences. These innovative collaborations may seem to deviate from the company’s origins as a maker of cars. However, it reinforces the brand’s association with luxury and opulence. As the developing world matures, there’s actually a growing market for luxury goods globally.
The Airbus-Aston Martin collaboration already has a name: the ACH130 AM. This helicopter represents a combination of the very best. It uses Airbus technology to provide a smooth flying experience. The Aston Martin touches include Aston Martin’s design touches like headrests, louvers and more. Aston Martin is known for using high-quality materials like leather in tasteful colors. This is part of what accounted for the success of their collaboration with Triton Submarines. The Aston Martin touches provided a world-class feel to the vehicle.
At this stage of the game, only a teaser trailer of the ACH130 AM has been released. Further details are expected to drop during the first week of January, 2020. Potential consumers have few details about this project, but there is plenty of buzz. Aston Martin’s collaborations are known for marrying form and function to create an incredible experience. There’s excitement and anticipation to see what they’ve come up with for this helicopter.